Romanticism, The Supernatural and Human Existence Essay

Romanticism, The Supernatural, and Human Existence Throughout the 18th century the Romantic era dominated Western cultural thought. Romanticism was an enormous artistic movement that influenced some of the many, well-known artists we study today. Percy Shelley was one of those artists. Shelley was infamous for his anarchism, atheism, and provocative egotistic views. But for some, Shelley appeared to be a Romantic philosophical poet with beautiful works of art. Stanzas Written in Dejection-December 1818, near Naples was a poem written by Shelley that expressed Romantic work because of its literary structure and style relevant to nature. Shelley uses the elements of human feeling as well as natural imagery in this Romantic poem. The†¦show more content†¦People who are able to find the pleasures in life so easily. The poem then leads into an emphasis of dejection in which he says, â€Å"I could lie down like a tired child and weep away the life of care Which I have borne and yet must bear Till Death like Sleep might steal on me, And I might feel in the warm air My cheek grow cold, and hear the Sea Breathe o’er my dying brain its last monotony.†(p.398) He is saying that he would like to just lay down where he is at for the rest of his life until death sneaks upon him. Death would turn his warm cheeks cold while the waves of the ocean continue and his consciousness would become faint. Shelley is implying that no matter how beautiful or peaceful one’s surroundings may be, if one is unhappy he will not be able to enjoy anything around him. In the last stanza, Shelley is saying that some will be sad that he is gone just as he will be sad when this beautiful day is over. But his emotions contrast that he will be sad the day is over because of his attitude towards life. He is not well known by many people and they may not approve of his life, but they may be sad that he is gone anyway. Although the day is gone and the Sun has se t, Shelley feels no emotion towards the end of the day because it is a memory that he has apparently enjoyed. Elements of romanticism are evident in this poem through Shelley’s use of nature and the melancholy feelings associated with it. The RomanticShow MoreRelatedThe Romantic Period Stressed Instincts, Affection, and Love1422 Words   |  6 PagesThe Romantic period or Romanticism was a literary movement that had sprung in England in late 18th century. The rise of the movement was precipitated by the issuing of Lyrical Ballads by William Wordsworth and Samuel Taylor Coleridge .The movement came to cope up with the general tenors of the Industrial and Enlightenment age .It stressed on things like instincts, affection , love,the heart over the head .It came also to celebrate such things as mysticism and the natural world.Romanticism alsoRead MoreThe Neoclassical and Romantic Periods1114 Words   |  5 Pagesmovement among the upper and middle class elites. It involved a new world view which explained the world and looked for answers in terms of reason rather than faith, and in terms of an optimistic, natural, humanistic approach rather than a fatalistic, supernatural one. New understandings of the physical world through practice of logic and observation had lead to, and encouraged the belief that similar progress might be made in the area of political economy and social relations. Eventually this method ofRead MoreAnalysis Of Moby Dick By Herman Melville1276 Words   |  6 Pagesdirector. He thought that directing and producing â€Å"In the Heart of the Sea† was a lot of fun to create! Howard also said that he wanted to remain true to the story that inspired Moby-Dick. A basic tenet to Romanticism was that, natural law could not be found through human reason. Romanticism also rejected the Enlightenment notion that society should be reformed by scientific methods. At the beginning of â€Å"In the Heart of the Sea†, before Chase left, he and his wife were talking. She was upset becauseRead MoreBy the end of the eighteenth century, thought gradually moved towards a new trend called1200 Words   |  5 Pagescentury, thought gradually moved towards a new trend called Romanticism. If the Age of Enlightenment was a period of reasoning, rational thinking and a study of the material world where natural laws were realized then Romanticism is its opposite. Romanticism emphasized the individual, the subjective, the irrational, the imaginative, the personal, the spontaneous, the emotional, the visionary, and the transcendental (Forsyth, Romanticism). It began in Germany and England in the eighteenth centuryRead MoreEssay about Role of the Imagination f or Romantic Poets1672 Words   |  7 Pagescentury witnessed a shift in the perception of literary art, particularly poetry. The 18th century conception of art and literature was founded upon reason, logic and rationality. Tradition had valued art and literature for its ability to imitate human life. This however arguably took a step back and paved the way for the 19th century view that art and literature was to established on the grounds of pure emotion, imagination, external and internal experience. Or as William Wordsworth would sayRead MoreThe Massacre At Chios, And Percy Bysshe Shelley s Alastor Or The Spirit Of Solitude1633 Words   |  7 Pagesoptimism. Instead it illustrates the fact that suffering is prevalent, and each individual copes with such suffering in a unique manner. The point of unification lies in the mere fact that the Greeks are overpowered by the Turks. This is a painting about human suffering, and individualism, and it emphasizes the importance of color, nature in the background, and classical figures being painted in an effort to create an emotional appeal. It also deals with the oppressors as being powerful beings, since they’reRead MoreEssay about Frankenstein1685 Words   |  7 Pages(Flaig 2423). It has endured the test of time and many people still find this book entertaining. Romanticism was a vast literary movement which started to begin in 1789 with the French Revolution, and later officially began in 1798. It later came to a close in 1832 when the British began to undergo â€Å"Parliamentary reforms, which laid the political foundations of modern Britain (Walter Romanticism). The Romantic era â€Å"Was characterized by a marked departure from the ideas and techniques of the literaryRead MoreThe Romantic Era Of Emily Bronte s Wuthering Heights2095 Words   |  9 Pagesthe second half of the eighteenth century till the first half of the nineteenth century. The Romantic Era has a great effect on people in all aspects, such as art, literature, and music. Romanticism began in Germany and France, and after that it spread out through Europe, and finally America. However, romanticism is not about love and romance, it is about all the emotions and feelings a person feel throughout their whole life. People used it as a way of escapism from their tough lives . There are manyRead MoreThe French Revolution Of The 18th Century907 Words   |  4 Pagesthe elements of Romantic poetry in general based on the works of Coleridge and Wordsworth. The romantic period in English literature revolves around several focal points including imagination, nature, individualism and romantic love centering on human emotion. In turn, original Romantic Poets William Wordsworth and Samuel Coleridge embodied these themes within their poetry while adding supplemental concepts to develop the overall story. My Poem â€Å"Awake† embodies these same themes in interpretingRead MoreThe Romantic Era Of Emily Bronte s Wuthering Heights2154 Words   |  9 Pagesfrom the second half of the eighteenth century to the first half of the nineteenth century. The Romantic Era has a great effect on people in all aspects, such as art, literature, and music. Romanticism began in Germany and France, and after that it spread through Europe, and finally America. However, romanticism is not about love and romance, it is about all the emotions and feelings a person feels throughout his or her whole life. People used it as a way of escapism from their tough lives. There are

April Fools Day Quotes

William Shakespeare famously said, Better a witty fool than a foolish wit. On  April Fools Day, showcase your wit and humor with these quotes. If you are a prankster, play a harmless prank, and tease your friends. If you are not a prankster, beware of those who are. Mark Twain, Puddnhead Wilson April 1. This is the day upon which we are reminded of what we are on the other three hundred and sixty-four. Plato Even the gods love jokes. George Orwell The aim of a joke is not to degrade the human being, but to remind him that he is already degraded. Will Rogers The trouble with practical jokes is that very often they get elected. Myra Cohn Livingston The maple syrups full of ants.A mouse is creeping on the shelf.Is that a spider on your back?I ate the whole pie by myself.The kitchen sink just overflowed.A flash flood washed away the school.I threw your blanket in the trash.I never lie—I—April Fool! Charles Lamb Here cometh April again, and as far as I can see the world hath more fools in it than ever. Poor Robins Almanac, 1790 The first of April, some do sayIs set apart for All Fools Day;But why the people call it soNor I, nor they themselves, do know,But on this day are people sentOn purpose for pure merriment. Thomas Shadwell The haste of a fool is the slowest thing in the world. Arabian Proverb A fool may be known by six things: anger without cause; speech without profit; change without progress; inquiry without object; putting trust in a stranger; and mistaking foes for friends. Horace Mix a little foolishness with your prudence: Its good to be silly at the right moment.

Which is the best graduate program in criminal justice in the Midwest Free Essays

In conducting a research to determine the best criminal justice graduate program in the Midwest, it would be best to select measures that are able to clearly give snapshots of what to expect from each program. These measures are faculty quality, student-instructor ratios in both classes and research, graduate prominence in criminal justice institutions, and program standing with accrediting organizations. The first measure can be ordinal, nominal, and ratio. We will write a custom essay sample on Which is the best graduate program in criminal justice in the Midwest or any similar topic only for you Order Now Basically, we need to examine the credentials of the faculty members teaching in the said program. This examination includes the number of papers that they’ve published in peer-reviewed journals, their positions in academic organizations, as well as their rankings in relevant and recognized academic competitions. Of course, we need to compare each of these variables for this measure separately. This measure gives us a comprehensive view of the level of competence professors in the program have. However, this does not include one of the most important measures which is student feedback, a variable that may often be difficult to obtain due to it being classified in nature. The next measure is the student-instructor ratio. This is the ratio of the number of students that are found in a class handled by one professor. This can also refer to the number of advisees handled by one professor. Generally, favorable ratios should come closer to one. The larger the ratio is, the more congested classrooms are likely to be. This implied that the professor might not be able to give ample attention to each student. This is especially problematic in terms of research advising. Professors should generally be advising only a few students at a time with research work. Following the student-teacher ratio is the prominence of the program graduates in criminal justice institutions. This measure can include the positions held by the graduates, the length of time after graduating before they held the said positions, as well as awards that they received in the positions held. This measure gives a preview of what to expect after graduation from the program. Ratio data can be collected by taking the total number of graduates to the number of graduates holding positions in relevant institutions after a certain time period. A bigger ratio would imply poorer graduate performance specifically in the program that they have completed. Finally, ordinal and nominal data from accrediting institutions can be collected as the fourth measure. Nominal data can be grade accreditations while ordinal data can include program rankings with other programs in the Midwest. With this measure, the student will be able to see just where the program places with respect to other programs according to criteria set by credible bodies. Following the four measures set in this paper will provide the prospecting student with a comprehensive view on the quality of the graduate school program in criminal justice that he or she seeks to enroll in. The measures selected scrutinize both the competence and availability of faculty members to attend to student needs in both class content and graduate research. The measures also provide means for scrutiny of the program itself by examining the experiences of its graduates. Lastly, direct examination of accreditations provide a clear image of how the academic community views the program. These measures will be successful in evaluating which school offers the best program. How to cite Which is the best graduate program in criminal justice in the Midwest, Papers

Voltaires Candide Essays - Fellows Of The Royal Society,

Voltaire's Candide VOLTAIRE'S CANDIDE The beginning of the 17th century marked many changes for Europe. These changes were both physical and philosophical in nature. Common citizens were tired of being abused, mistreated and most of all labeled as peasants and commoners by the aristocracy. They were fed up with the hypocrisy of the church and the abuse of power by its leaders in the name of God. One man stood tall above the rest. Francois Marie Arouet was born November 21, 1694 to a middle class family in Paris. At that time, Louis the XIV was king of France and the overwhelming majority lived in harsh conditions. The aristocracy of France ruled with an iron fist and poverty was widespread throughout the land. Francois attended the College Louis le Grand, where he got his Jesuit education. His deep-rooted satirical views were prevalent even as a child. After college, Francois worked as a secretary for the French Ambassador to Holland, but left that position to pursue his writing career. Francois' writings soon became fam ous in France. His quick tongue and fast pen soon got him into trouble with the French government and he got exiled to Sully. Using his fame, Voltaire quickly got those in power to allow him back into France. Shortly after he returned he was blamed for a piece of writing that opposed the government, which sent him to prison. While in prison, Francois assumed the pen name ?Voltaire? and wrote his first play, ?Oedipe?. Shortly after is release, the 24-year-old Voltaire's Oedipe was produced in Paris and became an instant success. After being exiled to England, Voltaire became familiar with the English language and in 1979, published Candide. Candide was by far his most famous work. In it he satirizes and criticizes Leibnizian optimism, aristocratic snobbery, the Protestant and Catholic Church and human nature. Leibniz, a German philosopher and mathematician of Voltaire's time, developed the idea that the world they were living in at that time was the best of all possible worlds. Leibniz's optimism displays the philosophical system that believed everything already was for the best, no matter how terrible the circumstances seemed. Through Candide, Voltaire showed the world full of natural disasters and brutality. Voltaire also used contrast in the personalities of the characters to convey the message that Leibniz's philosophy was incorrect. Leibniz's philosophies were based on the idea that everything in the world was determined by fate, theorized that God, having the ability to pick from an infinite number of worlds, chose this world, the best of all possible worlds. Although Voltaire chose that simple quality of Leibniz's philosophy to satirize, Leibniz meant a little more than just that. His philosophy stated that God chose the best of all possible worlds, he also meant that God, being th e perfection He is, chose the best world available to him, unfortunately it was a world containing evil. Voltaire satirized this literal meaning of Leibniz's philosophy by creating the character Dr. Pangloss, an unconditional follower of Leibniz's philosophy. Voltaire shows this early in the novel by stating, He proved admirably that there is no effect without a cause and that, in this best of all possible worlds.... (16) Pangloss goes on to say that everything had its purpose and things were made for the best. For example, the nose was created for the purpose of wearing spectacles (Voltaire 16). Because of his great knowledge, Candide, at this point a very naive and impressionable youth, regards Pangloss as the greatest philosopher in the world, a reverence that will soon be contradicted by contact with reality. The name Pangloss is translated as all tongue and windbag. The colloquialism windbag implies that a person is all talk, and he takes no action. The upper class in Europe at the time of Voltaire was infused with the idea that they were divinely superior to common people. Voltaire attacks this belief in stating in Candide that birth is an accident and every man is the same. In Candide, Voltaire attacks this school of thought using the baron, Cunegund's brother as an example. When Cacambo and Candide flee Buenos Ayres, they come to join the rebellion. The Baron and Candide are joyfully reunited, but when Candide

causes of world war 1 essays

causes of world war 1 essays Although the coming of the First World War has aroused much interest and controversy, the question of immediate causes can be answered with considerable certainty. Darwinism, a theory developed into practice in politics in the form of aggressive colonial conquests has greatly worsened international relations in the early twentieth century. A frantic rush to plant the flag over as many people and as much territory as possible, had serious consequences. Imperialism resulted new tensions among competing European states, and lead to the triumph of nationalism. Nationalism was a crucial and underlying precondition of the Great War. It was in the form Serbian aspirations and the pan-German versus pan-Slavic racism of some fanatics. Nationalism also drove a spiraling arms race. Such great powers as Great Britain, France, Russia, Germany, Italy and Austria-Hungary nearly tripled their expenditures on armaments in the period between 1870 and 1914. This led to distrust and hostility between the two most powerful nations: Germany and Great Britain. The leading nations of Europe were soon divided into two aggressive blocks to maintain the balance. On June 28, 1914 Archduke Francis Ferdinand and his wife, Sophie, were assassinated by Bosnian revolutionaries during a state visit to the Bosnian capital of Sarajevo. As Austrian-Hungarian government soon found out, that the revolutionary group, dedicated to uniting all Serbians in a single state, was secretly supported by members of the Serbian government. Although the leaders of Austria-Hungary could not know all the details of Serbias involvement in the assassination plot, they concluded after some hesitation that Serbia had to be severely punished once and for all. In each country people believed that their country had been wronged, and they rallied to defend it. Patriotic nationalism brought unity in the short run. After nearly a month, on July 23 Austria-Hungary presente...

Lord Charles Cornwallis, American Revolution Commander

Lord Charles Cornwallis, American Revolution Commander Charles Cornwallis (December 31, 1738–October 5, 1805), was a British peer, a Member of the House of Lords and the 2nd Earl of Cornwallis, who was a trusted member of the English government. Cornwallis was sent to America to manage the military aspects of colonial government, and despite losing there, he was subsequently sent to India and Ireland to do the same. Fast Facts: Lord Charles Cornwallis Known For: Military leader for the British in the American Revolution, other military responsibilities for British colonies of India and IrelandBorn: December 31, 1738 in London, EnglandParents: Charles, 1st Earl Cornwallis and his wife Elizabeth TownshendDied: October 5, 1805 in Ghazipur, IndiaEducation: Eton, Clare College at Cambridge, military school in Turin, ItalySpouse: Jemima Tullekin JonesChildren: Mary, Charles (2nd Marquess Cornwallis) Early Life Charles Cornwallis was born at Grosvenor Square, London on December 31, 1738, the eldest son of Charles, 1st Earl Cornwallis and his wife Elizabeth Townshend. Well-connected, Cornwallis mother was a niece of Sir Robert Walpole while his uncle, Frederick Cornwallis, served as Archbishop of Canterbury (1768–1783). Another uncle, Edward Cornwallis, established Halifax, Nova Scotia and attained the rank of lieutenant general in the British Army. After receiving his early education at Eton, Cornwallis graduated from Clare College at Cambridge. Unlike many wealthy young men of the time, Cornwallis elected to enter the military rather than pursue a life of leisure. After purchasing a commission as an ensign in the 1st Foot Guards on December 8, 1757, Cornwallis quickly distanced himself from other aristocratic officers by actively studying military science. This saw him spend time learning from Prussian officers and attending the military academy at Turin, Italy. Early Military Career In Geneva when the Seven Years War commenced, Cornwallis attempted to return from the continent but was unable to rejoin his unit before it departed Britain. Learning of this while in Cologne, he secured a position as a staff officer to Lieutenant General  John Manners, Marquess of Granby. Taking part in the Battle of Minden (August 1, 1759), he then purchased a captains commission in the 85th Regiment of Foot. Two years later, he fought with the 11th Foot at the Battle of Villinghausen (July 15-16, 1761) and was cited for bravery. The next year, Cornwallis, now a lieutenant colonel, saw further action at the Battle of Wilhelmsthal (June 24, 1762). Parliament and Personal Life While abroad during the war, Cornwallis was elected to the House of Commons representing the village of Eye in Suffolk. Returning to Britain in 1762 following the death of his father, he assumed the title of Charles, 2nd Earl Cornwallis and in November took his seat in the House of Lords. A Whig, he soon became a protege of future prime minister Charles Watson-Wentworth, 2nd Marquess of Rockingham. While in the House of Lords, Cornwallis was sympathetic toward the American colonies and was one of a small number of peers who voted against the Stamp and Intolerable Acts. He received command of the 33rd Regiment of Foot in 1766. In 1768, Cornwallis fell in love and married Jemima Tullekin Jones, the daughter of untitled Colonel James Jones. Settling in Culford, Suffolk, the marriage produced a daughter, Mary, and a son, Charles. Stepping back from the military to raise his family, Cornwallis served on the Kings Privy Council (1770) and as a Constable of the Tower of London (1771). With war in America beginning, Cornwallis was promoted to major general by King George III in 1775 despite his earlier criticism of the governments colonial policies. American Revolution Immediately offering himself for service, and despite the extreme objections of his wife, Cornwallis received orders to leave for America in late 1775. Given command of a 2,500-man force from Ireland, he encountered a string of logistical difficulties which delayed its departure. Finally putting to sea in February 1776, Cornwallis and his men endured a storm-filled crossing before rendezvousing with Major General Henry Clintons force, which was tasked with taking Charleston, South Carolina. Made Clintons deputy, he took part in the failed attempt on the city. With the repulse, Clinton and Cornwallis sailed north to join  General William Howes army outside of New York City. Fighting in the North Cornwallis played a key role in Howes capture of New York City that summer and fall and his men were frequently at the head of the British advance. In late 1776, Cornwallis was preparing to return to England for the winter but was forced to stay to deal with General George Washingtons army after the American victory at Trenton. Marching south, Cornwallis unsuccessfully attacked Washington and later had his rearguard defeated at Princeton (January 3, 1777). Though Cornwallis was now serving directly under Howe, Clinton blamed him for the defeat at Princeton, increasing tensions between the two commanders. The next year, Cornwallis led the key flanking maneuver that defeated Washington at the Battle of the Brandywine (September 11, 1777) and starred in the victory at Germantown (October 4, 1777). Following his capture of Fort Mercer in November, Cornwallis finally returned to England. His time at home was short however, as he rejoined the army in America, now led by Clinton, in 1779. That summer, Clinton decided to abandon Philadelphia and return to New York. While the army marched north, it was attacked by Washington at Monmouth Court House. Leading the British counterattack, Cornwallis drove back the Americans until being stopped by the main body of Washingtons army. That fall Cornwallis again returned home, this time to care for his ailing wife. Following her death on February 14, 1779, Cornwallis re-devoted himself to the military and took command of British forces in the southern American colonies. Aided by Clinton, he captured Charleston in May 1780. The Southern Campaign With Charleston taken, Cornwallis moved to subjugate the countryside. Marching inland, he routed an American army under Major General Horatio Gates at Camden in August and pushed up into North Carolina. Following the defeat of British Loyalist forces at Kings Mountain on October 7, Cornwallis withdrew back to South Carolina. Throughout the Southern Campaign, Cornwallis and his subordinates, such as Banastre Tarleton, were criticized for their harsh treatment of the civilian population. While Cornwallis was able to defeat conventional American forces in the South, he was plagued by guerrilla raids on his supply lines. On December 2, 1780, Major General Nathaniel Greene took command of American forces in the South. After splitting his force, one detachment, under Brigadier General Daniel Morgan, routed Tarleton at the Battle of Cowpens (January 17, 1781). Stunned, Cornwallis began pursuing Greene north. After reuniting his army, Greene was able to escape over the Dan River. The two finally met on March 15, 1781, at the Battle of Guilford Courthouse. In heavy fighting, Cornwallis won a costly victory, forcing Greene to retreat. With his army battered, Cornwallis opted to continue the war in Virginia. Late that summer, Cornwallis received orders to locate and fortify a base for the Royal Navy on the Virginia coast. Selecting Yorktown, his army began building fortifications. Seeing an opportunity, Washington raced south with his army to lay siege to Yorktown. Cornwallis hoped to be relieved by Clinton or removed by the Royal Navy, however after the French naval victory at the Battle of the Chesapeake he was trapped with no choice but to fight. After enduring a three-week siege, he was forced to surrender his 7,500-man army, effectively ending the American Revolution. Later Career Cornwallis sailed home as a prisoner of war on parole, and on the way, the ship was captured by a French privateer. Cornwallis eventually reached London on January 22, 1782, but he did not secure his complete freedom until the Treaty of Paris was signed on September 3, 1783. He found that no one blamed him for the loss of the American colony, and, as early as the summer of 1782, he was offered the role of governor-general of India, then a colony of Great Britain. Politics delayed his acceptance- in part his own requirements to have a military role rather than a strictly political one- and in the interim, he made a fruitless diplomatic mission to Prussia to meet with Frederick the Great about a possible alliance with England. Cornwallis finally accepted the post of governor-general of India on February 23, 1786, and arrived in Madras in August. During his tenure, he proved an able administrator and a gifted reformer. While in India, his forces defeated the famed Tipu Sultan. At the end of his first term, he was made 1st Marquess Cornwallis and returned to England in 1794. He was engaged in a small way in the French Revolution and named master of the ordinance. In 1798, he was dispatched to Ireland as Lord Lieutenant and Commander-in-Chief of the  Royal Irish Army. After putting down an Irish rebellion, he aided in passing the Act of Union, which united the English and Irish Parliaments. Death and Legacy Resigning from the army in 1801, Cornwallis was again sent to India four years later. His second term proved short, though, as he grew ill and died in Ghazipur, capital of the Varanasi kingdom, on October 5, 1805, only two months after arriving. He is buried there, with his monument overlooking the Ganges River. Cornwallis was a British aristocrat and a member of Englands House of Lords, seemed sympathetic at times toward the American colonists, and opposed many of the Tory governments policies that offended them. But as a supporter of the status quo and a man of strong character and inflexible principles, he was trusted to aid in suppressing the rebellion in his post in America. Despite his losses there, he was sent to do the same in India and Ireland.

The intercaction between business and the external environment - Pest Essay

The intercaction between business and the external environment - Pest Amalysis - Essay Example With competition in the food and drinks retail market becoming stiffer in the UK market, the company has come up with strategy of increasing its retail outlet in other parts of the world as a way of maintaining growth in the market. The company has set out four manning goals which have been a source of it strong in the market n and also source of growth. (T-online, 2008) Tesco is one of the largest retail chains in the industry holding more than 30% of the market share in the UK which has been seen as dominance in the sector. The supermarket accounts for 1 of every 8 pounds that are spent by UK shoppers in food and drinks industry. Currently the store has more than 400,000 employees in all its retail outlets. It has integrated the interest of different stakeholders in its goals and objective which have been the growth point. The company and an initial goal of becoming a strong UK core business. In this regard the company had set out a goal of growing in the external world but with a special focus of the UK market. In the last few years the industry had been record marginal growth but Tesco had been recording massive growth in its operation. This has been through given customers value for their money and offering cheaper products. Since it was established the company set out goals of becoming strong food and nonfood earlier in the UK market. These were two industrial sectors that were growing very fast in the consumer world and therefore the initial targets were aimed at reaching to all the market segments that dealt with these goods. Since then it has grown to be the largest online retailer in the world with more that 1 millions customer in the word. The company also set goal of diversifying its operations in the external market and a 30% of the stores are found out side the UK and the company has been having a plan of increasing it to 45% of their markets by investing in Central Europe and Asia. The company also set out a